E-commerce sites have seen a huge growth in recent years. You may get many an option on your social media sites every day. Starting from fashion to handcrafted home décor, everything is available to you easily. So, e-commerce is the new catchword of the business where everyone is using the power of the internet. BigCommerce is such an e-commerce platform that helps you design your store easily and start selling products. Though there are many names, BigCommerce has a unique position in this business.
No matter which platform you choose, you must know dos and don’ts while designing an e-commerce store. Analyze why people buy your products and then start with a solid research on the conversion rate. Every day new names are joining the e-industry. If you want to stand out from the crowd, you need to follow some basic steps. Identify the things you should not do and start a positive goal for your business. Here are the things that you need to avoid if you are going to design an e-commerce store.
Overlook the value proposition:
You will get a value proposition for your company when you analyze your consumer thoroughly. Why do people buy your products? If you can answer the question, the next big steps will be smaller for you. Know the interest of your consumers and what they are looking for. Your promotional image should be good in quality and co-relate with your theme properly. The text on an image should be short and clearly reveal what you want.
Avoid the importance of product description:
Product descriptions are important for your business. But, many companies do not pay attention to it and end up having faulty descriptions that do not describe a product properly. As per the recent data revealed by the market, text holds 82% of viewing time while images do 18%. When you are investing time in E-Commerce Development, you have to consider these factors also.
Failing to understand the values of quality image:
If your business deals with the fashion and accessories, you should not overlook the value of quality images. Make the presentation of your products better so that your consumers easily click your product and explore more.
Fail to work on a site’s trustworthiness:
Consumers love to visit those sites that have a trustworthy factor. It is important to let people know how reliable you are. Buyers will believe what they show and perceive from the site. So, you should not overlook the matter when you are concentrating on the e-commerce development. Add consumer testimonials, press releases from notable sources, and authentic information in the about us segment of your store. All these denote a symbol of a trusted site.
Find out the best way of the e-commerce development at Vxplore technologies. Contact us soon to have a friendly chat with our expert developers.