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E-commerce websites are growing in numbers because they are making many business ideas real by presenting them to customers online. So, the demand for optimizing e-commerce websites has also grown high. But, you need to take care of a few factors while doing SEO for e-commerce websites. Search engine optimization tactics are different when you are working on a regular website and handling an e-commerce SEO. So, you must know the right strategy if you have an e-commerce website for you. Vxplore Technologies come up with the right strategies for e-commerce content that improves your rank and make your site easily understood by your users. Read the content to know more.

Don’t put too much content on the category page:

Best E-commerce SEO professionals come up with the facts that you should know for optimizing your e-commerce websites. Many tend to add long content to the product category page. If you do so, Google will not understand what the page is about. Sometimes, the search engine misunderstands your product category page as an article page. You can keep the maximum world limit within 300 and share important details about this page.

Don’t copy product description:

The duplicate product description is one of the big issues that e-commerce websites are running with. It is a real challenge for the content makers to write unique content for each product. But, this is a time taking the job and you can simply reword the description instead of copying. The best SEO companies always identify the right solutions for their clients. You must contact a reputed SEO company near you to meet your requirements.

Make a category page with purpose:

Many times, the content of the category page serves no purpose. They are written just to fill the space and just to meet the SEO rules. Change your thought. Make your category page content meaningful. The best idea for designing the content is to add the FAQ section on the page because users have a general query for every product. So, it can serve the right purpose to your audience.

Add rich content to the product details:

Add useful product images to give the right idea about the product to your customers. Make sure the product has several image angles to perfectly show every detail of the products. You can even include videos of your product.

Maintain these strategies for your e-commerce website content. Vxplore Technologies is one of the best companies that offer SEO based on the target customer group. We are also offering E-commerce SEO for both small and large businesses. To know more details about your web store, contact us.

Starting a business is not that hard. You can design an e-store and organize your products to sell them to your target customers. E-commerce businesses are growing. Everyone wants to sell ideas. Find the best companies that can build your e-store with the needed features. Not all businesses get their dream position, but some of them taste the success of hard work. Most of the businesses failed due to the lack of proper presentation of the store, mainly the features. If you want to build a successful e-store, read the content and add this feature for your e-commerce websites.

Without some features, it is hard to imagine an e-store. While experienced companies can easily identify them, those who belong to the non-technical background find it hard to come up with the needed features for your e-store. Vxplore Technologies is a trusted company and offering e-commerce site development services to companies. You can contact our experienced website developers for designing a successful application.

No matter which e-commerce platform you choose for your e-store, you have to include the needed features that help your users to make an easy purchase from your store. Here are the complete details of must-have features for your websites.

Shopping cart:

Shopping cart is an essential feature of your e-store. It works just like a bag in which customers carry their products. Allow your customers to place products on the cart for continuing the checkout process. Ensure that it is visible easily and it contains all important details of the products.

Payment gateways:

The best e-commerce website always offers an array of choices when it comes to the payment gateways so that you can use your convenient option without limiting your choices.

Order management:

Order management is also an important feature where buyers can manage their orders and can check details of the ordered product. This feature helps buyers know about the product cancellation, refunds, COD order verifications, and more.

Security:

Customers love to visit secure sites so that they can trust companies to share data regarding the card details and personal information. Ensure that all web pages must be protected by SSL.

Scalable infrastructure:

Scalable infrastructure is important when your website starts getting more and more traffic. Cut down the waiting time of your e-sore, which improves your website conversion rate. If you are planning for a successful e-commerce website, you have to think about these features.

Mobile capability:

Your website needs mobile capabilities to get more views and traffic. Ensure that the mobile view of your website is perfect and responsive. Space accommodates all types of mobile views.

Reports:

Your web-store must be pre-integrated with the needed marketing tools and analytics so you will get complete detail of your website and track your sale also. The report helps you get information about orders, customer database, and product reports.

Communications:

When it is about the features of an e-store, communication is an important part. Sending and receiving information about product shipment is essential. You must make your customer information about the status of their ordered product.

So these are some essential features for your e-commerce website and they should be included in your store. If you want to get more details about the e-commerce website, contact us. Vxplore Technologies is one of the best companies offering e-commerce development services for businesses.

Though Bigcommerce has integrated its own blogging feature, still many Bigcommerce store owners want the authority to use WordPress blogs for their own sites. But the Bigcommerce web development is created such a way that it is not possible to set up the WordPress Blog in Bigcommerce server. Though there is a solution for it. Site owners can run both the platforms -WordPress and BigCommerce at a time with their eCommerce stores.

How does it function?

It might sound complicated but in reality, it is more simpler. The eCommerce store owners can hold onto a sub-domain set up for blogging with another third-party host and create an ambiance to control the server for WorPress blogging. Hence this action will deliver two different sites for store and blogging based on Bigcommerce and WordPress and both the sites will belong to two different hosts. This is the most visible option for those who want to create an impact on both the Bigcommerce and WordPress business pages. It will help you to take the benefits of WordPress Blog and let you control the functional areas of an online business store.

Steps of integrating WordPress with Bigcommerce:

  1. Hosting Installation – If you don’t have a hosting account you are suggested set up a hosting account, where the website data will be stored and the server codes will directly function. to make this action more prominent website hosts are also suggested to opt for an advanced server. WordPress users are suggested to work on PHP for a better result.
  2. Build Up Your own WordPress – Nowadays WordPress installation is easier than anything that anybody can sync their own Bigcommerce sites with WordPress. Before one syncs with WordPress must configure the sub-domain at first. Users need to put up the WordPress for the sub-domain you have created not for any other place to make it run properly.
  3. DNS Setting Enhancements – before explaining this step, one must know what is DNS and very few have a clear understanding of this concept. DNS or Domain Name Servers id kind of an internet directory or phonebook, which consists the name of domains and translates internet protocols. It might be easier for an individual to remember the IP address but this is the only method through which computers search websites. the Bigcommerce site hosts, who want their visitors to see the blogs on WordPress must provide the IP addresses to find out the page quickly while searching. It will help the traffic to go to the Blog page from the eCommerce Store. Bigcommerce website administrators can directly change the DNS settings by visiting the Setup and tools option followed by tapping on DNS records. Before any change has been done, the administrator is suggested to gain complete knowledge about the action because DNS setting enhancement might be complicated and a lengthy procedure for one.

The reasons behind using WordPress with Bigcommerce websites:

  1. It enables all the codes that you can make changes at any time.
  2. While Bigcommerce supports 55,000 websites, WordPress is responsible for the successful hosting of 13 million websites. Hence, the web store administrators are going to find the support and developers quite easily.

3. It opens thousands of Bigcommerce search engine optimization options along with Bigcommerce design templates, which is also available in WordPress that users can bring newness in their presentations and make things unique.