Local SEO is a form of Search Engine Optimization that targets people in your locality searching for businesses similar to yours. This is a great strategy for startups if they want to establish awareness about their brand in the locality in which they operate. Local SEO can benefit every business having a physical location in getting visible to its potential local customers. It also depends on a ranking that Google provides. If this ranking is high, many people will see the business searching for the related keywords.
Noticing all the benefits that Local SEO can bring to the business, many businesses have started looking for a Professional Local SEO Company Near Me. These search queries end up with hundreds of results, all claiming to be the Best Local SEO Company Near Me. It creates confusion as to which one to choose among these options.
Vxplore Technologies, known as the perfect result for the search query for Best Local SEO Company Near Me, says that one can make several mistakes during the process of Local SEO. Vxplore Technologies is a team of SEO Experts based in Kolkata, India. They opine that even the Professional Local SEO Company Near Me can make these mistakes without knowing and figuring out later by the time it has resulted in huge losses.
Some of these mistakes are:
- Not optimizing the website for mobile phones
- Not updating the contact information
- Not maintaining the Google My Business listing
- Having duplicate GMB Listings
- Not asking for reviews from customers
Let’s explore these mistakes in further detail:
Not optimizing the website for mobile phones:
It is no news that most people now surf the internet on their mobile phones. People accessing websites on mobiles while on the go is a norm nowadays. This makes the website need to be well-optimized for mobile phones. The website content should load quickly on the smaller screen and be responsive and snappy as the user expects. User satisfaction is a must, and that should be delivered.
Not updating the contact information:
Vxplore Technologies understands that after searching for a Professional Local SEO Company Near Me if a potential client comes across their listing, they will immediately look for the contact details. This is common in the case of every business. Thus, if the contact information is not updated, it creates inconveniences for the client. Google gives a negative ranking because of misinformation or lack of information.
Not maintaining the Google My Business listing:
Google My Business Listing updates itself if a customer adds photos or reviews. It decides to update the information by trusting another source. This might make the GMB Listing pointless if the data is wrong. This is why it’s crucial to maintain the GMB Listing.
Having duplicate GMB Listings:
This is a minor mistake but can prove to be serious as Google might penalize you due to this. Duplicating Listings is a spam tactic that is unacceptable by Google, and that’s why it’s best to delete the duplicate listings.
Not asking for reviews from customers:
Clients of Vxplore Technologies have reviewed them as the Best Local SEO Company Near Me; this not only boosts their morale but also creates a good impression for strangers and Google, who trust reviews more than it trusts you. This is why experts at Vxplore advise you to start asking your clients to drop a review after availing of your goods and services.
Final Words
Vxplore Technologies and their team based in Kolkata, India, take special care not to make the above mistakes when providing Local SEO Services. They want more reviews writing “Best Local SEO Company Near Me.”