Search Engine Optimization is the Digital Marketing technique to rank higher among the organic results on the Search Engine Results Page. Businesses want their SEO to be handled by experts and search for the following queries “Professional SEO Agency Near Me, Best SEO Agency Near Me, Top SEO Agency Near Me.” This must show many results of companies who claim to be experts who can help with SEO. However, this doesn’t mean they will not make any mistakes during the process.
Vxplore Technologies is an SEO provider based in Kolkata, India. They have been providing SEO Services to various businesses all across the country. Their clients regard them as the Best SEO Agency Near Me or Top SEO Agency Near Me in the reviews they leave, as they provide value with their Best SEO Packages. Even after achieving such great results, be wary of some common mistakes that might prove to cause serious harm if neglected.
They have made a list of these mistakes:
- Adding Plagiarized Content
- Image Errors with Alt Texts
- Non-optimization for Mobiles
- Slow Site Speed
- Broken Links
Adding Plagiarized Content:
You can avoid this so it’s not so much of a mistake. Plagiarized Content is words or phrases that are similar to or exactly the same as Content on other websites. Google gives negative plagiarism points, resulting in reduced ranking on SERP. You can avoid this if you hire a team of expert content writers like the ones at Vxplore Technologies. Content Writers at Vxplore research on a topic tirelessly for hours and then write a piece that is unique and gives our relatable, relevant, and accurate information about the subject.
Image Errors with Alt Texts:
Sometimes the images do not load on the website due to missing files, wrong file name, or incorrect file path. In such cases, the Alternative Tags linked to the image files in the HTML code are displayed instead of the image. These Alternative Tags should give accurate information regarding the image. This is to ensure that the user and the website crawlers get enough info regarding the image in its absence. This helps save the ranking from getting deducted.
Non-optimization for Mobiles:
People have adopted mobile Phones into their daily lives. They have almost replaced computers in day-to-day use. Mobile Phones are portable and with on the go usage ability. Similarly, mobile phones have replaced computers for browsing the internet. Most people visit websites and do search queries on their phones, creating a need for website optimization for mobile phones. If the desktop website without optimization is loaded onto a phone, it won’t load properly and will be unresponsive. This is looked down upon by both customers and Google, who has adapted the Mobile-First policy. Therefore, the perfect result when searching for “Professional SEO Agency Near Me, Best SEO Agency Near Me, Top SEO Agency Near Me” will be the company prioritizes website optimization for mobiles.
Slow Site Speed:
People hate waiting, as does Google; slow site speed will result in a low ranking from Google. The solution to this is using low-resolution images. Don’t mistake low-resolution images for blurry images; the images should be clear. This will increase the site speed by a fraction.
Broken Links or 404 Error leaves a wrong impression on the customer. Google Crawlers react the same way when encountering broken links, leaving the site and moving on to other websites. This results in crawlers missing out on the good pages, wasting all your hard work. Therefore check for broken links and fix them. If you can’t go through all that hassle on your own, then simply opt for SEO Packages from us.
If you are still searching for “Professional SEO Agency Near Me, Best SEO Agency Near Me, Top SEO Agency Near Me,” then reach out to Vxplore Technologies based in Kolkata, India.